IRIS

The 5000 square foot restaurant occupies the ground floor of the commercial building 1740 Broadway. In April 2021, Iris joined other celebrated restaurants in the JF Restaurants family including Nix, The Loyal and 701West, Times Square’s first and only fine dining restaurant.

ABOUT JF RESTAURANTS

JF Restaurants is a hospitality group rooted in collaboration and innovation, founded by restaurateur Chef John Fraser. We create moments that move people by using food, beverage, hospitality and design.

Chef John Fraser made his mark on the culinary landscape by redefining the role of vegetables in American cuisine, from imaginative fine dining restaurants to nostalgic neighborhood brasseries. A vision to create the entire hospitality experience led John to found his own hospitality group, JF Restaurants.

JF Restaurants is a collaborative, creative hospitality group based in New York City, with venues across the country. Concepts include The Loyal in West Village, four restaurants & bars inside The Times Square EDITION and Ardor, at the WeHo EDITION in Los Angeles. John’s responsibilities at JF Restaurants include creative direction & concept development, business strategy and operations.