Nowon is a Korean-American restaurant founded in 2019, named after its founder’s hometown in Seoul, South Korea. With locations in New York City’s East Village and Bushwick, Nowon blends bold Korean flavors with the energy and diversity of New York City.

Known for craveable, crowd-pleasing food that feels both familiar and unexpected, Nowon has earned significant industry recognition. Signature dishes like the Legendary Cheeseburger and Chopped Cheese Rice Cakes helped the restaurant earn a ranking of 15th Best Burger in the World by World’s 101 Best Steak Restaurants and *two Smash Burger Block Party championship titles. The dining experience is set against a lively backdrop of 90s and early-2000s hip-hop, creating a fun, welcoming, high-energy atmosphere.

Following the success of the East Village flagship, Nowon expanded to Bushwick in July 2023, introducing Korean-inspired wood-fired cooking while staying true to the brand’s core identity.

In April 2025, Nowon opened its first out-of-state location in Seaport, Boston, marking the next chapter of the restaurant’s growth. Nowon is built on creativity, discipline, and hospitality, with a strong focus on team development, operational systems, and food that people genuinely love to eat.

Learn more at www.nowonusa.com.