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Students & Alumni (717)
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Jessica Durrie
I have spent my career building hospitality environments where both customers and employees feel a genuine sense of community.
In 1993, I founded Small World Coffee in Princeton. What began as a single café has grown into two high-volume locations, an in-house roasting operation, and a kitchen program that supports both made-to-order food and production-based offerings. Across all areas of the business, our focus is on quality, consistency, and creating an experience that feels both efficient and personal.
I was born in Berkeley and raised abroad in Italy, Australia, and Brazil—an upbringing that shaped my curiosity about culture, food, and how people gather. I later studied at Cornell University School of Hotel Administration, focusing on entrepreneurship in the food and beverage industry.
In an industry known for high turnover, our longevity comes from a deliberate focus on culture. We’ve built an environment that prioritizes engagement, respect, and shared ownership, resulting in a stable and deeply experienced team. Many of our leaders have grown within the company and continue to carry forward the values that define who we are.
At Small World Coffee, we believe that authentic hospitality and strong systems go hand in hand. Whether behind the bar, in the kitchen, or at the roaster, that balance has allowed us to build a business that is grounded, resilient, and continually evolving while staying true to its roots.
Princeton, NJ
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