Back Home Hospitality

From San Francisco to the Peninsula and beyond, Back Home Hospitality creates spaces where food, design, and connection meet. Since opening Che Fico in 2018, we’ve earned a reputation for honest, ingredient-driven food in welcoming, thoughtfully designed settings—chef-driven yet approachable, polished but never stiff.

We’ve grown intentionally, focusing on brand integrity, operational excellence, and lasting guest relationships. Our clientele includes many of the Bay Area’s most influential voices in technology, finance, media, and culture—often investors, partners, and loyal guests.

Our goal is to craft experiences that endure: restaurants people return to for the food they crave and the service they trust. As we expand beyond the Bay Area, each new concept reflects our core values—substance over flash, generosity over ego, and culture over trend.