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Korean
Casual Dining
Part of Nowon USA
Nowon, founded by Chef Jae Lee in 2019 and named after his hometown in Seoul, South Korea, is a vibrant Korean-American gastropub with two locations in New York City—the flagship in the East Village and a second outpost in Bushwick.
Nowon offers a dynamic and memorable dining experience that blends the bold flavors of Korean cuisine with the diverse culinary influences of New York City. Chef Jae is celebrated for his creative, crowd-pleasing dishes, such as the renowned ‘Legendary’ Cheeseburger and ‘Chopped Cheese’ Rice Cakes, which have earned widespread media attention. With a lively ambiance set to nostalgic 90s and early 2000s hip-hop music, Nowon delivers an unforgettable vibe to complement its exceptional food.
Building on the success of its East Village location, Nowon expanded to Bushwick, Brooklyn in July 2023, where Chef Jae introduced signature Korean-inspired wood-fired pizzas. Nowon’s momentum continues with the April 2025 opening of its Seaport, Boston location—marking the brand’s first venture outside of New York State.