Description:
The Director of Marketing reports directly to our owners and COO and is a member of the Quince & Co leadership team. This role is responsible for the overarching strategy and day-to-day implementation of marketing initiatives to drive brand awareness, customer engagement, and revenue growth. Owning every step from concept to implementation, the Director of Marketing provides creative vision, shapes operational frameworks, and ensures success across all areas of the department.
Essential Duties and Responsibilities:
- Spearhead a cohesive annual marketing plan aligned with overall business objectives and market research.
- Direct marketing strategy for special projects, launches, and big picture initiatives.
- Analyze business performance and changing market dynamics to inform strategic pivots.
- Build brand experiences, events, and promotions to drive sales.
- Oversee and guide digital marketing (website, content, SEO, SEM, social media, email), evaluating performance and identifying needs and opportunities.
- Create social media content calendar to help drive unit based initiatives.
- Manage media relations and partnerships with PR agency.
- Develop guest experience strategies and make improvements based on guest feedback.
- Drive development of messaging, branding, collateral, and photography, and ensure consistency across touchpoints.
- Oversee Quince & Co Membership and maintain database.
- Maintain relationships and communication with key partners across the organization to build alignment.
- Schedule photographers, create shot list and manage all aspects of photo and video shoots.
- Curate images for websites, decks, and various publications.
- Conduct marketing calls, prepare marketing briefs, and produce routine reporting for stakeholders.
- Monitor donations and donors.
- Lead and mentor a small team.
- Create and manage marketing budget.
Required Qualifications:
- At least 2 years of experience in Director of Marketing role.
- Ability to think strategically and execute tactically on multiple projects.
- Results-driven mindset with a focus on achieving measurable outcomes.
- Excellent communicator and pro-active about sharing plans and results.
- Critical thinker with strong conceptual and research skills.
- Natural leader who displays strong decision-making and attention to detail.
- Ability to work under pressure and meet deadlines.
- Excellent interpersonal, verbal, and writing skills.
OTHER REQUIREMENTS:
This role is onsite.
Ability to traverse all parts of the restaurant quickly and safely.
Must be able to comply with all health and safety standards.
WHO WE ARE:
Situated in San Francisco’s historic Jackson Square, Lindsay and Chef Michael Tusk own and operate Quince & Co Hospitality; a collection of unique restaurant concepts ranging from a Three Starred Michelin flagship to more casual, volume-based concepts, all unified in a commitment to exemplary hospitality, creativity, and a desire to innovate and continually reinvent. Quince & Co is a value-driven company committed to creating rewarding experiences for all team members with growth opportunities for advancement.
WHO YOU ARE:
A motivated, organized, charismatic individual. You are enthusiastic about food and beverage, people, and hospitality. A quick thinker who possesses the ability to simultaneously be creative and organized. Inherently hospitable, infinitely curious and KIND. You strike up a conversation with anyone, perform well under pressure and have an insatiable desire to learn. You want the opportunity to make your mark and contribute!
WHAT WE OFFER YOU:
Our properties and people are dedicated to setting new restaurant standards in hospitality, cuisine, and employment experience. Our goal is to collaborate with talented restaurant professionals and offer opportunities to learn and grow within the profession. We are a Values-Driven operation that is committed to creating rewarding experiences for our employees with growth opportunities for advancement.
As a valuable member of our team, you will enjoy the following benefits:
- 100% paid Medical, Dental, and Vision insurance benefits.
- 401K with up to 4% matching employer contribution
- Purchase wine from both Quince and Cotogna lists at cost.
- Competitive compensation
- Tax deferred commuter benefits program if you pay for parking or public transportation.
- Company-wide dining discount
- Trips to Fresh Run, our Farm in Bolinas, and monthly participation in our Fresh Run Farm community sponsored agriculture (CSA) program
- Personalized structured career development plan and advancement opportunities
- Sponsorship of continuing education classes in food and beverage
- Family meals provided.
Quince & Co Hospitality Group offers a competitive salary and outstanding benefits package to eligible employees. The benefits include employee medical premium covered at 100%, dental and vision coverage, life and disability insurance, sick and vacation paid leave, holiday pay, 401(k) with company contribution, employee assistance program and an alternative transportation incentive program. Quince & Co Hospitality Group Manager Benefit Package includes internal and external dining stipends, professional development and more. Bonus Potential.
Quince & Co Hospitality Group is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.